About the role
We are looking for a GTM Lead with at least 5 years of experience to build our go-to-market engine from the ground up. You are a scrappy, programmatic expert who has scaled top-of-funnel growth programs at an early-stage startup before. We need someone who has done this before and can immediately drive our top-of-funnel strategy by setting up and running cold outbound, paid ads, and distribution partnerships. This is a critical, strategic hire to take us from early traction to a repeatable, scalable GTM motion.
What will you be doing?
- Design and execute programmatic GTM strategies, including cold outbound campaigns, paid search, and paid ads.
- Build and scale distribution partnerships with VC firms, accelerators, and founder communities.
- Own the entire top-of-funnel, from generating pipeline and writing high-converting copy to tracking data-driven metrics.
- Run demand generation experiments across multiple channels to find what drives qualified leads at scale.
- Eventually, hire and manage a growth/marketing team as we scale.
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