Growth Marketer Role at Joyous Product Overview See what makes Joyous different to other tools Integrations Connect your favorite systems to Joyous AI Draft, chat, analyze, act. Effortlessly with AI Services Need expert help? We offer more than support. Try it free Try Joyous free for 30 days Get started arrow_forward Use Cases loyalty Customer Experience Use feedback for customer and delivery tune Cost Optimizer Use feedback for ops, change and IT auto_graph Growth Accelerator Use feedback for sales and product people Employee Experience Use feedback for HR & safety Basic For individuals Plus For teams Enterprise For organisations View pricing arrow_forward Teams Operations Field, dispatch, logistics & workforce Transformation Program, change & people leaders Digital & Tech IT, insights and innovation Sales Sales, account management & retail Product Marketing, product, research & design People & Culture HRBPs, engagement & training Safety & Risk HSE, compliance, legal & QA Service Delivery Ops, fulfillment & implementation Customer Success Onboarding, support & success Services Trade in Pricing Try it free Try it free Login Try it free Careers at Joyous Growth Marketer Location New Zealand, Auckland Employment type Full time Location type Hybrid Department Marketing
About Us (The Short Version) Joyous , is a New Zealand founded cloud-based AI platform that helps organisations get actionable feedback from large audiences through private, one-on-one chats at scale. The platform then automatically delivers a detailed action plan for leaders to execute, with no manual work required. This combination of speed, scale, and AI automation makes Joyous a more efficient, engaging, and action-oriented alternative to legacy survey tools, and far more dynamic than traditional focus groups or interviews. With a globally distributed team of remote first employees Joyous is already working with some of the world's largest organisations, like AT&T, T-Mobile, Nokia, KFC, Taco Bell and Pizza Hut to name a few. While we are a highly collaborative group of like-minded humans, our team can work in the way that suits them best. Why This Role Rocks You’ll be joining at a pivotal moment in Joyous’ growth journey - helping to scale our hybrid go-to-market model that combines enterprise sales with product-led growth. As our Growth Marketer, you’ll design and run experiments that drive awareness, signups, and adoption across digital, product, and partner channels. You’ll shape how new users discover Joyous, experience its value, and become long-term champions. This is a high-impact, hands-on role where you’ll collaborate across Marketing, Product, Sales, and Partnerships to build scalable, repeatable growth engines that power the next phase of Joyous. What You’ll Be Owning (and Loving) Strategy, Alignment & Growth Develop and execute a multi-channel growth strategy spanning paid acquisition, content, SEO, email, social, and in-product marketing. Lead experimentation across the funnel - from awareness to activation, conversion, and retention. Identify and prioritize acquisition channels and tactics informed by data, insight, and testing. Collaborate with Product and Engineering to enhance self-serve sign-up, onboarding, and pay-per-use experiences. Partner with Sales and Partnerships to align digital and product-led growth initiatives with enterprise demand generation. Driving Measurable Growth Own key growth metrics including traffic, signups, conversion rates, CAC, LTV, and activation KPIs. Manage paid campaigns across search, social, and emerging channels with a focus on ROI and scalability. Build and optimize growth loops that connect acquisition, activation, and expansion. Create and share playbooks to replicate success across markets and verticals - starting with our proven traction in telco. Report on performance and insights regularly to drive continuous optimization. Brand, Content & Campaigns Collaborate with
the team to create compelling, conversion-optimized assets that bring the Joyous story to life. Develop case studies, landing pages, nurture sequences, and industry-specific campaigns. Partner with Partnerships and Sales on co-marketing and account-based campaigns that amplify impact. Customer Insight & Optimization Analyze behavioral data to identify friction points and improve user journeys. Test messaging, creative, and offers to improve acquisition and activation. Translate insights into action - ensuring every experiment contributes to measurable outcomes. A Bit About You 5+ years in B2B SaaS marketing, ideally in a high-growth or product-led environment. Proven success in building or scaling growth programs - from paid performance to lifecycle marketing. Deep familiarity with analytics, attribution, and experimentation frameworks. Experienced across channels including Google Ads, LinkedIn, SEO, and email automation. Comfortable collaborating with Product, Sales, and Design on cross-functional growth projects. Curious, analytical, and relentlessly focused on measurable results. Experience with HubSpot or similar automation and CRM tools.
Bonus: experience in enterprise SaaS, vertical marketing (especially to the telco industry), or international campaigns.
How we work Remote-first, NZ-based with global team Competitive salary, commission, and equity Flexibility, purpose, good humans A team that values progress over perfection, and conversation over command Sound like a fit? If you’re ready to help big telco brands transform how they listen, learn, and lead - let’s talk. 1. Tell us how to contact you: Name LinkedIn Profile Email Mobile/phone number 🇳🇿 +64 🇦🇺 +61 🇺🇸 +1 🇨🇦 +1 🇬🇧 +44 🇳🇱 +31 🇩🇪 +49 🇫🇷 +33 ────────── 🇦🇫 +93 🇦🇱 +355 🇩🇿 +213 🇦🇩 +376 🇦🇴 +244 🇦🇷 +54 🇦🇲 +374 🇦🇹 +43 🇦🇿 +994 🇧🇭 +973 🇧🇩 +880 🇧🇪 +32 🇧🇿 +501 🇧🇯 +229 🇧🇹 +975 🇧🇴 +591 🇧🇦 +387 🇧🇼 +267 🇧🇷 +55 🇧🇳 +673 🇧🇬 +359 🇧🇫 +226 🇲🇲 +95 🇰🇭 +855 🇨🇲 +237 🇨🇱 +56 🇨🇳 +86 🇨🇴 +57 🇨🇷 +506 🇭🇷 +385 🇨🇾 +357 🇨🇿 +420 🇩🇰 +45 🇪🇬 +20 🇸🇻 +503 🇪🇪 +372 🇪🇹 +251 🇫🇮 +358 🇬🇦 +241 🇬🇲 +220 🇬🇪 +995 🇬🇭 +233 🇬🇷 +30 🇬🇹 +502 🇬🇳 +224 🇬🇾 +592 🇭🇰 +852 🇭🇺 +36 🇮🇸 +354 🇮🇳 +91 🇮🇩 +62 🇮🇷 +98 🇮🇶 +964 🇮🇪 +353 🇮🇱 +972 🇮🇹 +39 🇯🇵 +81 🇯🇴 +962 🇰🇿 +7 🇰🇪 +254 🇰🇷 +82 🇰🇼 +965 🇱🇻 +371 🇱🇧 +961 🇱🇾 +218 🇱🇮 +423 🇱🇹 +370 🇱🇺 +352 🇲🇴 +853 🇲🇰 +389 🇲🇾 +60 🇲🇱 +223 🇲🇹 +356 🇲🇦 +212 🇲🇽 +52 🇲🇩 +373 🇲🇨 +377 🇲🇳 +976 🇲🇪 +382 🇲🇦 +212 🇲🇲 +95 🇳🇦 +264 🇳🇵 +977 🇳🇬 +234 🇳🇴 +47 🇴🇲 +968 🇵🇰 +92 🇵🇦 +507 🇵🇾 +595 🇵🇪 +51 🇵🇭 +63 🇵🇱 +48 🇵🇹 +351 🇶🇦 +974 🇷🇴 +40 🇷🇺 +7 🇸🇦 +966 🇸🇳 +221 🇷🇸 +381 🇸🇬 +65 🇸🇰 +421 🇸🇮 +386 🇿🇦 +27 🇪🇸 +34 🇱🇰 +94 🇸🇪 +46 🇨🇭 +41 🇹🇭 +66 🇹🇷 +90 🇺🇦 +380 🇦🇪 +971 🇺🇾 +598 🇺🇿 +998 🇻🇪 +58 🇻🇳 +84 🇿🇲 +260 🇿🇼 +263 Select your country code, then enter your number. 2. Tell us about you and why you’re interested in this role: Your story 3. Upload your resume: Upload File Max file size 10MB. Uploading... fileuploaded.jpg Upload failed. Max size for files is 10 MB. Thanks! We'll be in touch once we've reviewed your application. If you'd like to add anything else, please drop us a message: [email protected] Close Oops! Something went wrong while submitting the form. Joyous
Benefits home_work Flexible work You decide which hours you work, and where you work from. crib Joyous Parental Journey A revolutionary parental journey benefit created for all parents by Joyous parents. touchpad_mouse Home office A mechanical desk and peripherals to get your work-from-home space setup right. savings Stock options We want everyone to share in the success of Joyous - every employee gets allocated stock options. ecg Health insurance & counseling Health insurance coverage for all employees and unlimited free access to counseling services. calendar_month Flexible public holidays It's your choice to take any local or national public holiday on a day that is more suitable or relevant to you. calendar_check Joy days Six extra free company-wide days off per year to do whatever brings you Joy. apparel Merch Free Joyous merch when you join and each employment anniversary. Plus unlimited discounted merch. Try our new HR Engagement Model informed by Amy Edmondson and Mark Mortensen's latest research. Learn more handshake We create positive change for people. Joyous democratizes feedback so all voices can be heard equally. robot_2 AI to help people, not replace them. Our AI is only ever used to help leaders make sense of critical human thinking. volunteer_activism We treat everyone with kindness. Whether you are on the frontline, a leader, our customer or our partner. Overview Integrations Services Trade in Pricing AI J.01 Try it free Try it free Use cases Cost Optimizer Growth Accelerator Employee Experience Customer Experience Resources CEO blog Help center Podcast Joyfully Pathways Comparison calculator Company Contact us Merch Security Terms & Privacy Trust center Careers Media enquiries
Location
Auckland, New Zealand
Total raised
$14.7M
Last stage
Series A
Investors
Michael Carden
Co-Founder & Co-CEO
Philip Carden
Co-Founder
No applications, no recruiter spam. Just the intro.
A few questions to make sure this role is the right shape for you. Two minutes.
I write the intro, send it to the founder, and handle the back-and-forth.
If they’re a yes, I book the chat. You show up — that’s the whole job-hunt.